Recent strategic planning and commercial storytelling projects include:
A mad bean stands in front of a board covered in post it notes and brainstormed business strategy scribbles
    • Departmental restructuring and reorganization
    • Defining job roles, job descriptions and ARCI frameworks
    • Building a storytelling framework for a new product launch
    • Localising a Global Consumer Segmentation Framework
    • Global Retail Strategy for a new brand launch
    • Turning the results of a cross-market consumer study into a relatable story
    • Portfolio Innovation Workshops
    • Devising a Global Strategic Framework for a marketing & sales function
    Row of jelly beans separated from each other